The University of California, Davis, and ٺƵ Health received 24 awards in a national competition for educational advertising and digital marketing, as last week by Educational Advertising Awards. The awards recognize outstanding publications, events, campaigns and shows that highlight the university’s mission.
ٺƵ was awarded Best in Show for the third season of its podcast Unfold. In addition, it won six gold, seven silvers, four bronze and six merit awards.
The gold awards favored (external publication category) and (online publication category), ٺƵ Health’s “Go Beyond” advertising campaign and ٺƵ’ Outgrow the Expected campaign, as well as Unfold, Season 3.
“I’m incredibly proud to work with the creative and innovative teams on the Davis and Sacramento campuses,” said Dana Topousis, ٺƵ’ chief marketing and communications officer. “In another challenging year for communications and marketing, they put forward their very best, and it shows in this recognition from our peers across the nation.”
The Educational Advertising Awards program is the largest, oldest and most respected educational awards competition in the country.
Here are all of ٺƵ’ EDUAdAwards, listed by award level (with category in parentheses):
ٺƵ Strategic Communications
Best of Show
- Unfold Podcast, Season 3 (Podcast)
Gold
- Outgrow the Expected Campaign Security Bins (Advertising Industry/Self-Promotion Out-of-Home)
- Poster Calendar/Downloadable Monthly Calendar (Calendar)
- Unfold Podcast, Season 3 (Podcast)
- (Publication/External)
Silver
- The College Tour Watch Party (Special Event)
- COVID Response (COVID Response Materials)
- Homesite Redesign (Website Refresh)
- Outgrow the Expected Campaign (Website)
- (Special Video)
Bronze
- The Backdrop Podcast (Podcast)
- Outgrow the Expected Campaign (Total Advertising Campaign)
- Personalized Social Media for Admissions Acceptance (Social Media)
- Welcome Center Face-Lift (Installation)
Merit
- The College Tour (Website)
- Face to Face With Chancellor May, Episode 9, featuring Maisha and Torry Winn (Special Video)
- Outgrow the Expected Campaign (Integrated Marketing Campaign)
- ٺƵ Spirit Marks (Logo/Letterhead Design)
ٺƵ Health Public Affairs and Marketing
Gold
- Betty Irene Moore School of Nursing: Go Beyond Advertising Campaign (Magazine Advertising-Series)
- ٺƵ Health Magazine, Autumn 2021: (Online Publication)
Silver
- Betty Irene Moore School of Nursing Annual Magazine 2021: (Online Publication)
- School of Medicine Commencement Collateral (Miscellaneous Collateral/Special Promotional)
Merit
- Betty Irene Moore School of Nursing Annual Magazine 2021: Charting Our Course (Publication/External)
- ٺƵ Health Magazine, Autumn 2021: 150 Years of Patient Care (Publication/External)
Media Resources
Dateline Staff: Dave Jones, editor, 530-752-6556, dateline@ucdavis.edu; Cody Kitaura, News and Media Relations specialist, 530-752-1932, kitaura@ucdavis.edu.